Carlton welcomes digital switch over announcement

17th September 1999

Commenting on Chris Smith's statement on the switch over from analogue to digital, Carlton Chief Executive, Steven Cain said:

"The future of television is digital - and that's official. Viewers, broadcasters, manufacturers and retailers can now all make their plans secure in the knowledge that analogue will be switched off."
"Switching from analogue to digital will bring benefits all round - more choice for viewers, exciting opportunities for broadcasters and new products for manufacturers and retailers. Switching over early will maintain Britian's lead in this important technology. ONdigital - backed by Carlton and Granada - is already the world's first digital terrestrial pay television service. Early switch over will help us bring the benefits of digital television, interactivity and the internet to more people even more quickly."

Sources